As the 2024 General election approaches, Indian political parties are busy strategizing and analyzing the best way to communicate with the audience effortlessly.In this digital era, even political parties are bound to adopt all the latest technologies which allows them to communicate their party’s manifesto fest agenda to the wider audience effectively and enhance voter…
Let’s admit it, WhatsApp is one of the most used Social Media Platforms. More than two billion users over 180 countries send more than 100 million messages in a month. When it launched in 2009 it was a revolution in terms of communication with family and friends. I am not wrong if I say nowadays…
Bulk SMS and WhatsApp marketing have billions of active users and are two of the most effective and popular online marketing tools. Effectiveness of SMS vs Whatsapp Marketing The effectiveness of WhatsApp and SMS Marketing Depends upon Various Factors like target audience, nature of audience, and business marketing strategies. SMS Marketing can reach a large…
What is DLT ? Telecom Regulatory Authority of India (TRAI) has released The Telecom Commercial Communication Customer Preference Regulation (TCCCPR) 2018 to regulate Unsolicited Commercial Communication (UCC) and bring transparency to the unorganized SMS industry. TRAI has formulated guidelines to enhance control, prevent fraudulent practices, and provide greater safety to the end customer. As per…
Bulk SMS Marketing can still be a relevant online marketing tool in some areas. It may not be as trendy or prominent as new digital marketing tools, but it can still be effective in reaching certain kinds of audiences and marketing strategies. Here are the reasons why bulk SMS marketing can be still relevant However,…